Press Releases

07.15.08Silverpop's Vtrenz Solution Adds Dashboard Reports
  Easy-to access measurement tools provide insight into marketing activities

07.02.08Silverpop Joins With The Annuitas Group to Support BtoB Marketers
  Enables Silverpop to offer strategic process consulting services to clients using its Vtrenz lead management solution

07.01.08Silverpop Promotes Voigt to Vice President of Product Marketing
  Voigt formerly served as director of product marketing

06.02.08Silverpop Study Uncovers Email Practices That Set Top Retailers Apart
  The report includes profiles of America's 500 largest retail Web sites ranked by annual sales.

05.20.08ACCM Panelists Discuss Impact of Handhelds on Email Marketing
  Silverpop leads Email Intensive workshop at the annual ACCM conference

05.14.08Brainshark and Silverpop Vtrenz Solution Partner to Improve Marketing Campaign Results
  SaaS-based offerings enable customers to increase the impact and quality of email marketing

05.13.08Engaging Customers Takes Center Stage at Silverpop Conference
  Silverpop’s sixth annual conference focused on engaging with customers in a Web 2.0 environment

05.06.08Silverpop Strengthens International Expansion Efforts
  Schnabel named vice president of international markets

05.01.08Silverpop 7.0 Launches to Customer Accolades
  New Release Brings Web 2.0-Style Power and Ease-of-Use to Email Marketing

04.29.08Vtrenz’s New Lead-Scoring Model Tags Hot Prospects
  Advanced technology helps ensure that leads sent to sales are qualified

04.24.08Silverpop Raises $15 Million for Future Acquisitions
  Caps off fourth consecutive year of record-breaking revenue and profits

03.13.08Silverpop's Suhm Promoted by Board of Directors
  Suhm now senior vice president of engineering and product operations

03.03.08Silverpop Is Only Company Recognized in Top Two Enterprise-level ESPs
  Four Years in a Row by International Analyst Firm

02.28.08Silverpop’s Board of Directors Promotes O'Gorman
  O'Gorman now serves as senior vice president of marketing and product strategy

01.22.08Respected Industry Veteran Loren McDonald Joins Silverpop
  McDonald will serve as vice president of industry relations

11.08.07WebTrends and Silverpop Integration Delivers a Powerful Marketing Solution
  For Automated, Relevant and Targeted Email Messages

10.24.07EMI Launches Monthly Newsletter for the Food Service Industry Using Silverpop
  Allows customers and prospects of custom food retail fixtures to self segment to receive relevant information

10.17.07Marketers Need Help Showing Their Impact on the Bottom Line
  Studies show the difficulty of measuring the ultimate impact of marketing programs

10.12.07Silverpop Makes Targeting Easy with Coremetrics LIVEmail 2.0 Integration
  Silverpop among the first ESPs to provide support for the LIVEmail 2.0 interface

10.08.07Silverpop CEO Urges Marketers to Mine the Gold in Email Databases
  Nussey calls on marketers to implement simple tactics to unlock the value of customer relationships.

09.28.07Silverpop Recognized As Second-Fastest Growing Tech Company in Georgia
  Named to Deloitte's Technology Fast 50 Program

09.19.07Retailers Getting Better at Email Marketing, But More Can Be Done
  Silverpop releases findings of its "2007 Retail Email Marketing Study"

07.27.07Email Marketers Say List Turnover Is Their Biggest Challenge
  New JupiterResearch survey finds growing lists uphill battle for marketers

06.20.07Email Marketing Campaigns Need Better Landing Pages
  New Silverpop study finds lack of strong post-click marketing

06.06.07Barnes & Noble CMO Joins Silverpop Board
  David Gitow, Chief Marketing Officer for Barnes & Noble, has joined the Silverpop Board of Directors.

05.08.07Silverpop Acquires Demand Management Company Vtrenz
  Becomes only email service provider offering integrated solutions for all stages of lifecycle marketing campaigns

03.30.07Forbes.com Boosts Results by 1,537 Percent
  Email service provider Silverpop powers campaign

02.12.07Silverpop’s Board Recognizes Management for Company’s Strong Growth
  CFO McCormick and VP Newlin Receive Promotions

01.19.07Origin Data Selects Silverpop Transact Email to Support Customer Acquisition
  Application powers highly personalized, real-time auto-response email

01.17.07How Top Retailers Use Transactional Email
  New Silverpop study finds most companies fail to maximize channel’s revenue-boosting power

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Press Information

Kay Cavender
Director, Corporate Communications
kcavender@silverpop.com

Request a media kit:
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